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Business Practice Playlist

When You’re Smiling (The Whole World Smiles With You)

Performed by: Louis Armstrong
DJ: Kelley Buttrick, voiceover talent and owner of KB Voiceovers

The Power of Smile
Proof that a genuine smile should be a part of everyone’s business toolbox

A study out of the University of Portsmouth demonstrated that a smile is something you can hear.

“When we listen to people speaking we may be picking up on all sorts of cues, even unconsciously, which help us to interpret the speaker,” said the lead author of the study, Amy Drahota, in Science Daily.

So, what does this mean for anyone in business?

“Make no mistake about it. The smile in your voice is the difference that makes the customer feel you are there for them, that they are the most important person in your life, and that they can trust you,” said Bob Janet in a story in The News.

The University of Portsmouth report said there are more than 50 different types of smiles.

Even in my line of work, where I very rarely meet my clients face to face, a sincere smile when we’re in a voiceover session or even over the phone still goes a long way.

Put it to the test. The next time you’re on the phone trying to get a deadline extended, secure a meeting or make a cold call, plaster a big smile on your face every time you open your mouth to speak.

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Why the Business Practice Playlist? Where some people find romantic inspiration or work out motivation in music, voiceover talent Kelley Buttrick finds business wisdom in the words. Fortunately, her creative and successful business friends do too, hence the birth of the Business Practice Playlist. In this blog, DJs spin experience and advice for fellow music lovers working in creative fields.

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